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Marketing and Strategy Terms - Page 2

Page 2 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
101 Brand Asset Valuator (BAV) 42763
102 Brand Association 13775
103 Brand Awareness 15334
104 Brand Building 48126
105 Brand Development 21818
106 Brand Development Index (BDI) 17799
107 Brand Equity 54505
108 Brand Essence 12882
109 Brand Identity 9234
110 Brand Image 32830
111 Brand Insistence 9812
112 Brand Knowledge 14641
113 Brand Ladder 22758
114 Brand Licensing 7147
115 Brand Loyalty 19705
116 Brand Management 21868
117 Brand Mapping 8795
118 Brand Mark 11016
119 Brand Messaging 7529
120 Brand Mix 21777
121 Brand Penetration 17605
122 Brand Personality 16277
123 Brand Portfolio 13248
124 Brand Promise 18601
125 Brand Recall 19433
126 Brand Recognition 7580
127 Brand Salience 27253
128 Brand Strategy 5372
129 Brand Stretching 11956
130 Brand Valuation 11835
131 Brand Value 20381
132 Brand Variant 9608
133 Branding 14628
134 Break Even Analysis 7401
135 Break Even Point 39827
136 Break Even Pricing 9602
137 Breakthrough 12318
138 Broad environment 21787
139 Broadcast Television 5714
140 Brown Goods 7220
141 Business Assessment Array 8213
142 Business Buyer 15553
143 Business Buyer Behaviour 25025
144 Business Level Cooperative Strategies 26987
145 Business Portfolio 17434
146 Business-To-Government 5104
147 Buyer Behavior 17979
148 Buyer Classification 6678
149 Buying Behavior 14762
150 Buying by Specification 10069
151 Buying Criteria 16750
152 Buying Motives 32493
153 Buying Pattern 26525
154 Buying Structure 2851
155 Buzz Marketing 8520
156 By Product Pricing 66908
157 Bypass Attack (Leap frog) 29878
158 C-Level Selling 2259
159 C2B (Consumer to Business) 28376
160 C2C (Consumer-to-Consumer) 18528
161 Canned Presentation 13498
162 Canvas 4697
163 Captive Audience 6115
164 Captive Customer 12925
165 Captive Product Pricing 4835
166 Carryover Effects 10041
167 Cash Rebate 15563
168 Catalog Marketing 21678
169 Category Extension 30948
170 Causal Marketing 2857
171 Causal Research 31004
172 Celebrity Advertising 5737
173 Celebrity Testimonial 9263
174 Channel Distribution 18979
175 Channel Length 18277
176 Channel Levels 48341
177 Channel Marketing 7246
178 Channel Value Proposition 9045
179 Channel-Based Pricing 9743
180 Classified Advertisement 7397
181 Click Only Companies 18827
182 Closing the Sale 12763
183 Cold Canvassing 7467
184 Cold Market 11394
185 Combination Branding 14282
186 Combination Store 9518
187 Commercial Risk 12441
188 Commoditization 6500
189 Communication Adaptation 23944
190 Communication Research 30764
191 Communications Planning 9879
192 Comparative Advertising 4367
193 Comparison Shopping 6101
194 Compensation Plan 18105
195 Competition-Oriented Pricing 8935
196 Competitive Advertising 10053
197 Competitive Analysis 10865
198 Competitive Behavior 14063
199 Competitive Dynamics 42066
200 Competitive Markets 6364
 
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