1. Concepts

Marketing and Strategy Terms - Page 4

Page 4 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
301 Customer Perceived Value (CPV) 46781
302 Customer Perception 42408
303 Customer Philosophy 5042
304 Customer Profile 4466
305 Customer Profitability 5794
306 Customer Reference Program (CRP) 5606
307 Customer Relationship 4539
308 Customer Requirements 33844
309 Customer Satisfier 5045
310 Customer Value 39197
311 Customer Value Add-On 5315
312 Customer Value Proposition 5553
313 Cut-Throat Competition 17932
314 DAGMAR 4274
315 Database Marketing 4314
316 Day-After Recall Test 9674
317 Daypart 8603
318 Decay Factor 6208
319 Decentralized Adjustment System 3654
320 Deceptive Advertising 9507
321 Deceptive Packaging 9668
322 Deceptive Pricing 22364
323 Decision Making Process 16654
324 Decline Stage 10783
325 Declining Markets 6028
326 Defensive Advertising 6598
327 Defensive Strategies 17148
328 Deficient Products 16007
329 Demand Analysis 44324
330 Demand Based Pricing 32968
331 Demand Factor 6515
332 Demand Oriented Pricing 19339
333 Demand-Backward Pricing 6779
334 Demarketing 13298
335 Demographic Environment 28179
336 Demographic Equation 9298
337 Demographic Segmentation 32918
338 Depth Interview 23312
339 Descriptive Label 12284
340 Descriptive Name 7308
341 Design Theme 13313
342 Desirable Products 20608
343 Destination Retailer 11344
344 Destination Store 10060
345 Dialectical Inquiry 16143
346 Differential Advantage 21238
347 Differential Pricing 6379
348 Diffusion of Innovation Theory 10215
349 Digital Media 14720
350 Direct Channel 13834
351 Direct Close 17212
352 Direct Marketing Channel 14668
353 Direct Response Television 4894
354 Direct Selling 5569
355 Direct to Consumer 6729
356 Directory Advertising 12096
357 Discount Coupon 6896
358 Discrimination Pricing 4836
359 Dissonance Reducing Buying 30088
360 Distribution 3896
361 Distribution Cost (Expense) 8758
362 Distribution Research 24101
363 Distribution Strategy 55862
364 Divest Strategy 9081
365 Dollar Market Share 11608
366 Domestic Market 31876
367 Door Opener 6855
368 Double Jeopardy 7276
369 Downward Stretching 10726
370 Downward Vertical Integration 13553
371 E- Marketplace 21961
372 E-Business 16365
373 E-Marketing 106789
374 Early Adopter 7703
375 Early Majority 11775
376 Early Markdown 5067
377 Effective Demand 5095
378 Effective Frequency 8943
379 Effective Reach 11910
380 Email Marketing 2271
381 Emergency Goods 12539
382 Emotional Appeal 7771
383 Emotional Branding 5966
384 Empathetic Statements 4321
385 Empty Nesters 5658
386 End Aisle Display 9397
387 End of Season Markdowns 4984
388 Engagement Marketing 5423
389 Enhancement 8477
390 Environmental Determinism 4596
391 Environmental Management 14621
392 Environmental Scanning 25561
393 ERG Theory Alderfer 15684
394 Everyday Low Price (EDLP) 29944
395 Exclusive Dealership Agreement 7179
396 Exclusive Distribution 21713
397 Expected Product 14751
398 Experience Curve 9752
399 Experimental Research 17056
400 Exploration Phase 8221
 
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